Jack Higgins
Founding Partner & Managing Director
Jack is a highly experienced Delivery Lead across Digital Asset Management (DAM) production, systems, implementation and Quality Assurance. He has a proven track record in ensuring the flawless delivery of global digital assets across multiple media channels and markets worldwide. His career began in the print industry where he contributed to the transformation to digitisation, working for leading national newspaper gatekeepers, Rapid Group and Kennes Litho during this pivotal period.
Jack has since worked with global technology brands in the corporate retail sector, including Sony UK and Apple UK, before returning to the agency world. As Senior Artworker, he has worked on high-profile campaigns for prestigious brands like Patek Philippe, Michael Kors, Gap, Peugeot, and Hyundai, delivering master ads to national and international newspapers & magazines for major agencies such as BBH, Mother, Publicis, Ogilvy, EG+, Havas, Wieden & Kennedy.
Jack has since established the asset delivery & Quality Assurance model and defined DAM processes for The Body Shop Global HQ. His multifaceted role provided critical support to the marketing and creative teams during administration. He led QA and DAM processes ensuring the Marcom, Brand, and EMEA teams received robust support by resolving complex business-critical issues, ensuring compliance with internal and international requirements.
Jack has developed deep expertise in DAM, implementing automation initiatives, and refining production processes to enhance operational efficiency. Jack has also provided technical guidance, training and strategic recommendations to internal teams across IP rights, licensing and all aspects of asset management.
Jack’s passion lies at the intersection of content production, technology, and process optimisation. His expertise continues to be recognised as he plays a vital role in enhancing workflows, ensuring quality across all stages of digital asset production, meeting sustainability standards, and continuously challenging the status quo.